PLAYSTUDIOS develops technologies in the field of social gaming.

Its social gaming platform aimed at reshaping the way people from all segments play online.Its flagship apps are consistently rated among the top-20 grossing apps in the Apple and Google play stores in the company's category.PLAYSTUDIOS Israel specializes in real-time, multi-player mobile social games, and it was founded in 2016 after the acquisition of Scene53.

The Tel Aviv situated studio is handling the growth of the POP! Slots product while pursuing new opportunities in the casual, free-to-play casino category.